HIPPOLAND is the biggest hypermarket chain for kids and baby goods in Bulgaria. The chain includes 26 stores in the big cities: Sofia, Plovdiv, Varna, Burgas, St. Zagora, V. Tarnovo, Ruse, Pleven, Dobrich, Gabrovo, Pazardjik, Haskovo, Blagoevgrad and since 2015 HIPPOLAND has open the first store in Romania in Buchares.

HIPPOLAND offers in one place everything for the upbringing and education of the kids and babies from birth to teens. You can find in HIPPOLAND stores baby cots, chairs and strollers, baby accessories, toys, clothes, shoes, books, bicycles, battery cars and bikes, cosmetics for children and babies, products for pupils and much more. We offer more then 20 000 qualitative and branded products from established Bulgarian manufacturers and official importers by a guarantee about the quality and at affordable prices. You have all the guaranties about the safety of your child with our products. All the products we offer meet European standards of quality and safety.

In HIPPOLAND stores are presented the best world’s brands of kids’ goods. HIPPOLAND offers the largest range of toys in Bulgaria. We offer brands like MATTEL (BARBIE, MONSTER HIGH, FISHER PRICE, HOTWHEELS), HASBRO, LEGO, GIOCHI PREZIOSI, MAISTO, CLEMENTONI, BAYER,VIVID, TOMY, MEGABRANDS, SENARIO, JAKKS PACIFIC, IMC, WILD PLANET, CARRERA, BESTWAY, QUERCETTI, SIMBA-DICKIE-SMOBY GROUP, DOLU PLASTIC and many more. We offer primarily branded and licensed products and their share represents more than 85% of our toys portfolio, witch is our main goal.

For the young parents we offer the best baby products. The range of the presented products includes world brands like MACLAREN, CHICCO, BREVI, PHIL&TEDS, HAUCK, ESPRIT, CAM, PRIMISOGNI, PHILIPS-AVENT, NUBI, CАNPOL, TIGEX,NUK, and the Bulgarian brands like CHIPOLINO, CANGAROO, LORELLI, BEBINO. Children’s clothes are presented by renowned Polish company COCCODRILLO, world renowned brand of children’s shoes DISNEY SHOES and the Bulgarian SANDIC KIDS.

HIPPOLAND is not just a hypermarket where you can find everything you need for you kid, it is a wonderful place or as our slogan is “A store for children’s smiles”.