Sugarfree was founded in 2006 year, opening its first retail store at El. Venizelos Athens International Airport and since then has rapidly grown with 20 stores in Greece, 3 stores in Cyprus and 3 in Bulgaria, which is located in Burgas – “Burgas Plaza Mall”, Sunny Beach – “RoyalGarden Mall” and Sofia-“The Mall” Tcarigradsko Road 115.

Our products consist of youthful women’s active and fun wear, lingerie, swimwear and accessories.

The active and fun wear collection is produced in soft and luscious velour fabrics for winter and light cool terry cloth fabrics for summer as well as refreshing viscose and cotton blends that enhance our collection.

Our styles are embellished with embroideries, prints and accessories to give that different look that can be worn in all your daily outings, whether it’s shopping, going out with friends, or just staying home and relaxing, you will definitely enjoy wearing our collection.

Our lingerie collection with classic and funky styles in various trendy colors and fabrics like silky satin, airy mesh and fresh cotton lycra combined together with charming lace trims and adorable accessories give stylish looks and make you feel feminine, sexy, sporty, but most of all comfortable.  Whatever your mood suit our lingerie is your companion at any moment.

In our high design swimwear collection you can find many styles in the latest trendy colors. Whether in solids or prints our swimwear is given an extra special touch with various accessory trims that complement them and give the high quality design our customers look for. To accompany our swimwear collection we offer various accessories like beach bags, beach towels or flip flop that complete that summer fashionable look you want on the beach or by the pool.

Our styling is exceptional, unique, and comfortable and reflects the latest and up to the last minute fashion trends with irresistible prices.